名人字画拍卖怎么赚钱？

　　How to make money from celebrity calligraphy and painting auctions?

　　“张艺谋书法——‘龙马精神’，800元，有没有人应价?500元有没有?……拍品收回!”

　　Zhang Yimou's Calligraphy - 'Dragon and Horse Spirit', 800 yuan. Has anyone responded to the price? Is 500 yuan available?... Take back the auction

　　去年四川省美术展览馆举行的书画拍卖会上，虽然张艺谋、赵忠祥、姜昆、贾平凹等名人大腕的字画起拍价一降再降，但却全部流标，而徐悲鸿、齐白石等大师的作品悉数成交，成交价都在1万元以上。

　　At last year's calligraphy and painting auction held at the Sichuan Provincial Art Exhibition Center, although the starting prices of calligraphy and painting by famous figures such as Zhang Yimou, Zhao Zhongxiang, Jiang Kun, and Jia Pingwa kept dropping, all the bids were ultimately rejected. Meanwhile, works by masters such as Xu Beihong and Qi Baishi were all sold for over 10000 yuan.

　　那么名人字画拍卖怎么赚钱呢?

　　So how can celebrity calligraphy and painting auctions make money?

　　走地方差价是名人字画拍卖赢利途径之一。

　　One of the ways to make profits from celebrity calligraphy and painting auctions is through local price differences.

　　可以到民间，尤其在农村或小城镇广泛搜集字画和其它艺术品。由于当地物价低，人们对于城市艺术品市场行情不了解，可以以低价收到物品，再去拍卖行送拍;一般而言，名画家在其居住地的价位为。

　　You can collect Chinese calligraphy, painting, and other artworks widely among the people, especially in rural areas or small towns. Due to the low prices in the local area, people are not familiar with the market situation of urban art. They can receive items at a low price and then go to auction houses to have them auctioned off; Generally speaking, famous painters have the highest price in their place of residence.

　　比如，黎雄才、关山月、林墉等名画家的画在广东，朱屺瞻、程十发、谢稚柳的画作在上海、江浙一带，黄胄、王雪涛、董寿平的画在北京，孙其峰、溥佐、梁琦的画在天津往往卖价，把这些人的画从其它地方收来，再送到这些城市的拍卖行，较易赢利。

　　For example, the paintings of famous painters such as Li Xiongcai, Guan Shanyue, and Lin Yong are in Guangdong, the paintings of Zhu Qizhan, Cheng Shifa, and Xie Zhiliu are in Shanghai, Jiangsu, and Zhejiang, the paintings of Huang Zhou, Wang Xuetao, and Dong Shouping are in Beijing, and the paintings of Sun Qifeng, Puzuo, and Liang Qi are often sold for the highest price in Tianjin. Collecting these people's paintings from other places and sending them to auction houses in these cities is more profitable.

　　赚取书画在大型艺术品拍卖会与小型拍卖会上的价差也是一种赢利的方式。

　　Earning the price difference between large-scale art auctions and small-scale auctions for calligraphy and painting is also a profitable way.

　　国内一些较大的艺术品拍卖公司年年都要在春秋两季举办大型艺术品拍卖会，由于拍卖前宣传、招商的力度较大，可以从海内外吸引众多买家，因而拍卖成交价往往很高。在普通小型艺术品拍卖会上如买到字画精品，往往比较便宜，将买到的字画送到送到精品拍卖会上利润较大。

　　Some of the larger art auction companies in China hold large-scale art auctions in spring and autumn every year. Due to the strong promotion and investment efforts before the auction, they can attract numerous buyers from home and abroad, resulting in high auction prices. At ordinary small-scale art auctions, if you buy high-quality calligraphy and paintings, the price is often relatively cheap, and sending the purchased calligraphy and paintings to the boutique auction will result in higher profits.

　　还有，就是打时间差。

　　Also, it's about time difference.

　　实际上是个收藏增值的问题。有的画家，比如当代一些知名画家，年事已高，其作品增值较快，买下来保存一段时间为好。经济萎缩阶段或艺术品市场淡季时也适合买进，待经济好转或旺季时再去拍卖。

　　Actually, it's a matter of adding value to collections. Some painters, such as some well-known contemporary painters, are old and their works appreciate quickly. It is better to buy them and keep them for a period of time. It is also suitable to buy during periods of economic recession or off-season in the art market, and then auction when the economy improves or during peak season.

　　购买海外流散或回流的的艺术品也是名人字画拍卖赚钱一种途径。

　　Purchasing art pieces that have been scattered or returned from overseas is also a way for celebrities to make money through calligraphy and painting auctions.

　　由于近年来国内艺术品价位的大幅度攀升，高出海外的价位，因此适时在海外收购字画或其它艺术品，再回国送拍，既有利于艺术品回归，也有利可为。

　　Due to the significant increase in the price of domestic art in recent years, which is higher than overseas prices, timely acquisition of Chinese calligraphy, painting or other art from overseas and returning to China for auction is not only beneficial for the return of art, but also beneficial for the future.

　　各个拍卖公司间也有价位差别，某些画家的作品在某个拍卖行拍卖较多，价位也比较高，可从其它拍卖行低价买来这位画家的作品，再送该拍卖行拍卖，往往也能有不菲的收入，关键在于事先要对各家拍卖公司的成交情况了如指掌。

　　There are also price differences among various auction companies. Some painters' works are auctioned more frequently at a certain auction house and the price is relatively high. You can buy the painter's works at a low price from other auction houses and then send them to that auction house for auction, which can often generate considerable income. The key is to be familiar with the transaction situation of each auction company in advance.

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