1. Follow the principle of potential: Although ancient celebrity calligraphy and painting are very precious, the number of ancient celebrity calligraphy and painting is rare and very precious, which usually requires a lot of capital investment. The works of young and middle-aged painters have innovative elements of the times and greater appreciation potential.
2. Follow the principle of seeking painting by talent: in the process of calligraphy and painting collection, we should pay more attention to the artist's own literary talent, not just the artist's fame.
3. Follow the principle of famous masters' inheritance: many well-known famous masters' disciples are easy to get the true biography of their predecessors and masters, and their works have higher value-added potential and cost performance.
4. Follow the principle of modern thinking: the so-called modern thinking requires painters not only to paint, but also to understand management and management, and be able to combine their works with the needs of the times, so that such works can have more value-added potential.
5. Follow the principle of mainstream thought: the so-called mainstream thought is that the works created by painters should be able to reflect a positive energy under the development of the times, that is, the path should be correct in the popular sense.
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